UX 361 - UX Research

3 lecture hours 0 lab hours 3 credits

Course Description
The course will introduce you to UX research methods within a product development process. You will learn how to choose the right research method, or methods, based on the product’s maturity, the development phase, and organizational constraints. You will also have an opportunity to conduct research using the methodologies learned in class. Students cannot receive credit for both UX 361 UX Research and UX 3011 UX Research I. (prereq: GS 1002 or GS 1020H, and sophomore standing)

Course Learning Outcomes
Upon successful completion of this course, the student will be able to:

Understand the basics of UX research methods and its importance in creating positive user experiences and business outcomes
Recognize the importance of clearly defining the problem and audience for a research study
Understand how to plan and facilitate usability research studies
Analyze results and present the outcomes to product stakeholders
Identify and navigate environmental factors surrounding UX research

Prerequisites by Topic

Foundations of UX
Basics of conducting research

Course Topics

Overview of UX research and methodologies
Traditional and specialized UX research methodologies (e.g., usability testing, card sorting, eye tracking and click testing, surveys, user personas, etc.)
Choosing a research type: quantitative, qualitative, and mixed
Defining target users for research
Defining problems for research
UX research in product development
Choosing a design testing approach (e.g., in-person research vs. remote, moderated vs. automated techniques).
Design testing with users; visual design mock-ups and usability testing.
Conducting a UX research project
Considerations for global UX research
Analyzing and presenting research findings
Facilitating a design workshop

Coordinator
Dr. Katie Panciera

Announcement

The Raider Return

Milwaukee School of Engineering

Connect With MSOE

UX 361 - UX Research