Bachelor of Business Administration

Program Director

Dr. Michael Payne
Office: R-104
Phone: (414) 277-7589
Email: paynemj@msoe.edu

The Bachelor of Business Administration (BBA) degree at the MSOE Rader School of Business (RSOB) prepares students for success in business and beyond. Our industry-driven, technology-focused curriculum combines broad-based exploration of business theory while delving deeper into specific fields of study, including information technology systems, marketing, finance, international supply chain, logistics, and technical sales. Students apply what they’ve learned in the classroom working side-by-side with expert faculty and our ever-expanding network of corporate and non-profit partners. Focusing on leadership development skills and technology, our undergraduate business programs emphasize experiential learning that nourishes the entrepreneurial spirit and critical thinking skills needed to tackle the toughest challenges.

Students entering the program from high school are accepted into the program starting freshman year. In addition to studying a range of business subjects, the program requires students to participate in a professional internship. Students work at companies such as Apexx Marketing, Assurant Health, Aurora Health, Brady Corp., Direct Supply, Harley-Davidson, GE Healthcare, Johnson Controls, Northwestern Mutual, and Rockwell Automation, to name a few.

MSOE’s Rader School of Business allows students to engineer their business career. The BBA is designed to allow students to select electives related to their interests, making the degree flexible and powerful. Classes are small, which encourages interaction and networking. Professors bring business experience into the classroom, along with a passion for teaching. What is taught in the classroom can be applied immediately to the workplace. An uncompromising approach to quality provides a meaningful education that carries value well beyond graduation. Individuals with an MSOE degree are highly sought by employers around the world.

The BBA degree can be completed on a part-time or full-time basis. Some classes are offered in the evening.

Mapping of Outcomes and Objectives

BBA Outcomes

All graduates of the BBA program will be able to:

Strategically analyze, evaluate, and solve business problems using technology and an understanding of the social context
Prepare and deliver concise, persuasive stakeholder-centered information in a professional manner
Develop leaders of character who promote effectiveness in working with and leading diverse teams
Exhibit an entrepreneurial mindset

Accounting specialization students will also be able to:

Analyze and evaluate disclosures in annual 10k’s

Finance specialization students will also be able to:

Calculate and analyze the volatilities of individual stocks compared to the volatility of an equally weighted portfolio

International Supply Chain & Logistics specialization students will also be able to:

Evaluate a continuous improvement project

Marketing specialization students will also be able to:

Develop and design advertising campaign across media

MIS specialization students will also be able to:

Understand the design of IoT (Internet of Things) applications

Technical Sales specialization students will also be able to:

Understand buyer motivations in technical sales process

BBA Objectives

During the first several years following graduation, graduates of the BBA program will be able to:

Lead and facilitate participation in cross functional teams to drive organizational effectiveness
Utilize technology to drive business improvement
Engage in lifelong learning