Apr 20, 2024  
2021-2022 Undergraduate Academic Catalog 
2021-2022 Undergraduate Academic Catalog [ARCHIVED CATALOG]

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BA 4628 - Forecasting

3 lecture hours 0 lab hours 3 credits
Course Description
Sales and marketing departments often have the best understanding of business needs and trends and are often involved in forecasting throughout organizations. This class covers how to examine the industry landscape, how to identify a company’s relative position in the industry, and where the opportunities exist for short and midterm timeframes. (prereq: none)
Course Learning Outcomes
Upon successful completion of this course, the student will be able to:
  • Complete and comprehend internal and external environmental landscape analyses for a company, its stakeholders, and its industry
  • Learn various qualitative and quantitative forecasting tools for organizations
  • Create financial estimates based on forecast
  • Synthesize complex data to accurately forecast for a business

Prerequisites by Topic
  • None

Dr. Michael Payne

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