Feb 23, 2024  
2020-2021 Undergraduate Academic Catalog 
2020-2021 Undergraduate Academic Catalog [ARCHIVED CATALOG]

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TC 4320 - Publishing Across Media

3 lecture hours 0 lab hours 3 credits
Course Description
This course introduces students to the publishing industry and provides an overview of the entire process of publication, from the topic proposal stage through the printing and distribution of the final published product. All forms of publishing are covered: books, magazines (consumer, literary, trade), refereed professional journals, newsletters, and electronic venues and students develop strategies for targeting specific outlets for their work. Students write a series of individual query proposals, reviews, and articles, and they produce a newsletter issue, participating in all phases of the editing process from initial brainstorming and audience analysis to printing and distribution of the final publication. Students cannot get credit for both TC 4320 Publishing Across Media and TC 2010 Writing for Digital Media. (prereq: GS 1001  or GS 1010H , and GS 1002  or GS 1020H )
Course Learning Outcomes
Upon successful completion of this course, the student will be able to:
  • Understand the organization of the publishing industry
  • Appreciate the professional ethos of editors and publishers
  • Demonstrate familiarity with editing techniques
  • Identify and use rhetorical techniques exhibited by models of effective writing about science and technology

Prerequisites by Topic
  • Audience analysis
  • Elements of technical style
  • Rhetorical forms
  • Page design
  • Document design
  • Techniques of illustration

Course Topics
  • Course introduction
  • Overview of publishing industry
  • Writing for popular audiences
  • Grammar, punctuation, and style concerns
  • Writing for professional audiences
  • Discussion of editing strategies and techniques
  • Hands-on supervised writing workshops
  • Hands on supervised editing workshops
  • Midterm exam

Dr. Katherine Wikoff

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