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May 05, 2024
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BA 1001 - Fundamentals of Business4 lecture hours 0 lab hours 4 credits Course Description Students will become familiar with business functional areas; marketing, accounting, economics, finance, operations, information technology, management strategy, entrepreneurship, and global business. Interactive learning methods are used including; case analysis, business writing, elearning, team projects, and small group discussion. Emphasis is placed on differentiating MSOE business and information technology degrees. (prereq: none) Course Learning Outcomes Upon successful completion of this course, the student will be able to:
- Apply a foundation of vocabulary and concepts to business related topics
- Discuss current ethical, economic, and global issues in business; including knowledge on the difference between ethics and corporate social responsibility, major world marketplaces, trade agreements and their collective impacts on business
- Understand basic marketing concepts and the decisions made by marketers, such as the different ways to price or promote a product
- Describe basic human resources practices including hiring, developing, engaging, managing and retaining employees in a corporation
- Understand different business models in the United States for small companies and other related entrepreneurial personalities and activities
- Develop a basic understanding of business accounting and finance principles, like the components of a balance sheet and income statement and how both are used in business
- Understand 21st Century management practices and how companies define quality & flexibility to meet customer and market trends
- Develop an understanding of the different degrees and majors available in the Rader School of Business
Prerequisites by Topic Course Topics
- Economics
- Ethics, Corporate Social Responsibility, Global Business
- Small Business Ownership, Entrepreneurship
- Managment Process and Quality
- Technology in Business
- Marketing and Customer Relationships
- Pricing and Distribution
- Human Resources: Attracting and retaining employees
- Motivating Employees
- Financial Management, Business finance and accounting basics
Coordinator Dr. Michael Payne
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