May 05, 2024  
2016-2017 Undergraduate Academic Catalog 
    
2016-2017 Undergraduate Academic Catalog [ARCHIVED CATALOG]

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BA 1001 - Fundamentals of Business

4 lecture hours 0 lab hours 4 credits
Course Description
Students will become familiar with business functional areas; marketing, accounting, economics, finance, operations, information technology, management strategy, entrepreneurship, and global business. Interactive learning methods are used including; case analysis, business writing, elearning, team projects, and small group discussion. Emphasis is placed on differentiating MSOE business and information technology degrees. (prereq: none)
Course Learning Outcomes
Upon successful completion of this course, the student will be able to:
  • Apply a foundation of vocabulary and concepts to business related topics
  • Discuss current ethical, economic, and global issues in business; including knowledge on the difference between ethics and corporate social responsibility, major world marketplaces, trade agreements and their collective impacts on business
  • Understand basic marketing concepts and the decisions made by marketers, such as the different ways to price or promote a product
  • Describe basic human resources practices including hiring, developing, engaging, managing and retaining employees in a corporation
  • Understand different business models in the United States for small companies and other related entrepreneurial personalities and activities
  • Develop a basic understanding of business accounting and finance principles, like the components of a balance sheet and income statement and how both are used in business
  • Understand 21st Century management practices and how companies define quality & flexibility to meet customer and market trends
  • Develop an understanding of the different degrees and majors available in the Rader School of Business

Prerequisites by Topic
  • None

Course Topics
  • Economics
  • Ethics, Corporate Social Responsibility, Global Business
  • Small Business Ownership, Entrepreneurship
  • Managment Process and Quality
  • Technology in Business
  • Marketing and Customer Relationships
  • Pricing and Distribution
  • Human Resources:  Attracting and retaining employees
  • Motivating Employees
  • Financial Management, Business finance and accounting basics

Coordinator
Dr. Michael Payne



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