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Apr 19, 2024
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MS 327 - International Business3 lecture hours 0 lab hours 3 credits
This course is designed to develop an understanding of the expanding need for businesses to think and respond with an international focus. An initial focus is recognizing the forces of globalization, the factors to consider when moving into new markets, and the methods by which firms decide to compete in these foreign markets. Emphasis is given to developing an analysis and appreciation of at least one country/region of the world with regard to its geography, people, history and the associated business risks within this environment. Secondary goals in the course include expanding on the sensitivity to other cultures, and encouraging students to think of their career in the context of a global path. (prereq: one course in economics (e.g. MS 221 , MS 2220 , MS 322 , IE 423 ))
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