Apr 27, 2024  
2012-2013 Undergraduate Academic Catalog 
    
2012-2013 Undergraduate Academic Catalog [ARCHIVED CATALOG]

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TC 321 - Visual Design Techniques

3 lecture hours 2 lab hours 4 credits
This is a survey course encompassing the fundamentals of visual communication, computer graphics, traditional techniques and their application to communication design. Production exercises include advertising-based documents, informational/persuasive-based documents, vector graphic/logo design, and basic Web design. Effective applications of typographic design, visual layout, audience consideration, client consideration, and color are integrated throughout the course and through the use of Photoshop, Illustrator, Fireworks, and Dreamweaver. This course is a balance between lecture, in-class workshops, and group projects. This class requires that the student have some experience with Desktop Publishing software and/or some awareness of the Adobe Creative Suite programs. (prereq: EN 132  or advanced writing skills)



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