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Apr 27, 2024
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TC 321 - Visual Design Techniques3 lecture hours 2 lab hours 4 credits This is a survey course encompassing the fundamentals of visual communication, computer graphics, traditional techniques and their application to communication design. Production exercises include advertising-based documents, informational/persuasive-based documents, vector graphic/logo design, and basic Web design. Effective applications of typographic design, visual layout, audience consideration, client consideration, and color are integrated throughout the course and through the use of Photoshop, Illustrator, Fireworks, and Dreamweaver. This course is a balance between lecture, in-class workshops, and group projects. This class requires that the student have some experience with Desktop Publishing software and/or some awareness of the Adobe Creative Suite programs. (prereq: EN 132 or advanced writing skills)
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