Apr 18, 2024  
2017-2018 Undergraduate Academic Catalog 
    
2017-2018 Undergraduate Academic Catalog [ARCHIVED CATALOG]

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BA 1227 - Global Business

3 lecture hours 0 lab hours 3 credits
Course Description
This course is designed to develop an understanding of the expanding need for businesses to think and respond with an international focus. Emphasis is placed on recognizing the forces of globalization, the factors to consider when moving into new markets, and the methods by which firms decide to compete in these foreign markets. Attention is given to developing an analysis and appreciation of at least one country/region of the world with regard to its geography, people, history and the associated business risks within this environment. Sensitivity to other cultures is expanded, while students are encouraged to think of their career in the context of a global path. (prereq: none)
Course Learning Outcomes
Upon successful completion of this course, the student will be able to:
  • Have a basic understanding of operating a business internationally on a business, legal, and political level.
  • Understand emerging international business markets (BRIC, MINT, Civet, etc.) and trends and the rationale for operating in those countries.
  • Comprehend the monetary system and conversion strategies and how they influence corporations’ profits and costs.
  • Review current international trade alliances including a review of their rules, government dynamics, imports/exports and their tariffs, international sanctions and governing abuses.
  • Create an awareness of the different oversight bodies involved in international business including: IMF, UN, WTO, GATT, OECD, NATO, NAFTA, APEC, EEAS, and OPEC.
  • Explain how international factors influence domestic concerns.
  • To understand the cultural effect of an area on business.
  • Describe the impact of technology on globalization.
  • Compare and contrast adaptation and standardization.
  • Identify factors to consider when entering into a new market, region, or country.

Prerequisites by Topic
  • None

Coordinator
Dr. Katrina Moskalik



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